• G. Chiranjeevi Reddy Associate Professor, F&LA Department, National Institute of Fashion Technology, Hyderabad, India.


Heutagogical Attributes, Fashion Education, Self-efficacy, Motivation, Introspection, Capability Development


This study sought to explore the relationship among the seven heutagogical attributes of fashion design students namely: Self-motivation; Desire; Self-efficacy; Introspection on approaches, strategies and actions; Introspection on critical thinking, exploration and experimentation; Introspection on values, beliefs and assumptions; and capability development. This is ananalysis of secondary data collected for a study of fashion design students’ and faculty members’ perceptions on “heutagogy” at a Premier National Institution, offering Fashion Design and allied education inthe South Asia. The Initial part of the paper briefs about learning culture in fashion institutions and summarizes various means to device the heutagogical attributes in the formal design education through review of existing body of research literature.

Seventy eight (78) undergraduate students of second year from Design streams of Fashion, Textile and Accessory Design were taken as the sample of the study. Descriptive statistical analysis techniques and pearson’s correlation were used to analyze the data, based on the means and overall scores of students through SPSS.  The obtained students’ composite mean scores of heutagogical learning attributes were further correlated to students’ career vision, self-assessment, consulting peers for assessment, autonomy in learning, and use of web 2.0 technologies. A significant correlation found between all seven attributes of heutagogy. There was no significant relationship of career vision of students with any of the other study variables. The findings are particularly useful for design students; faculty members; and institutional leaders to enhance the introspection while learning and capability development; effective mentoring; and facilitation of effective education respectively.


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How to Cite

G. Chiranjeevi Reddy. (2017). A STUDY ON THE RELATIONSHIP AMONG HEUTAGOGICAL ATTRIBUTES OF UNDERGRADUATE DESIGN STUDENTS OF FASHION EDUCATION. International Education and Research Journal (IERJ), 3(4). Retrieved from https://ierj.in/journal/index.php/ierj/article/view/764