INVESTOR INSIGHTS: ANALYSING SENTIMENTS TOWARD MUTUAL FUNDS IN AHMEDABAD CITY

Authors

  • Dr. Ashok V. Patel I/C Principal, MB Patel Rashtrabhasha Arts and Commerce College Ellisbridge, Ahmedabad, Gujarat, India Gujarat University

Keywords:

Mutual Funds, Investors, Perception, Ahmedabad

Abstract

This research study aims to provide a comprehensive understanding of investor perceptions and the influencing factors behind investment decisions in mutual funds. With a sample size of 100 respondents, the study unfolds the intricate nuances of investor sentiment in Ahmedabad, shedding light on attitudes, awareness levels, and motivations related to mutual fund investments. The primary objectives encompass a thorough examination of investor perceptions and the identification of various factors shaping investment choices. The significance of this study lies in its ability to offer local insights specific to Ahmedabad, contributing to a nuanced understanding of how regional dynamics influence investment behaviours. Moreover, by exploring the factors that impact investment decisions, the research contributes to investor education and awareness, aiding financial institutions and policymakers in tailoring strategies that align more effectively with investor needs. Ultimately, the study seeks to foster a deeper understanding of the local dynamics that influence mutual fund investments in Ahmedabad, providing valuable insights for market development and informed decision-making.

References

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Additional Files

Published

15-10-2021

How to Cite

Dr. Ashok V. Patel. (2021). INVESTOR INSIGHTS: ANALYSING SENTIMENTS TOWARD MUTUAL FUNDS IN AHMEDABAD CITY. International Education and Research Journal (IERJ), 7(10). Retrieved from https://ierj.in/journal/index.php/ierj/article/view/3140