GLOBAL TOURISM RESILIENCE: IT IS TIME FOR A SHARED EDUCATIONAL STRATEGIC GLOBAL RESPONSE

Abstract

The tourism industry was one of the world's greatest markets; until the world met a pandemic in the 21st century, COVID-19. (Ugur, Akbiyitik 2020). The Global Tourism Resilience Crisis Management Centre (GTRCMC) was established in 2018 by the Hon. Edmund Bartlett and Dr. Taleb Rafai (Former Secretary General of the United Nations World Tourism Organization) as a global think tank that focuses exclusively on building resilience and managing crises that disrupt tourism. The tourism industry was one of the world's greatest markets until the world met a pandemic in the 21st century. George Brown College is the first Canadian partner of the Global Tourism Resilience Crisis Management Centre (GTRCMC). The satellite Centre will focus on research and development, policy advocacy and communication management, program/project design and management, and training and capacity building in various areas. The designated focus of this Centre will be overall health and wellness.