USING FASHION AS A TOOL TO STAND OUT AMONG PEERS

Authors

  • B.Savithra II M.Sc,Textile Science and Fashion Designing, Dept. of Post Graduate Studies and Research in Home Science, Justice Basheer Ahmed Sayeed College for Women.
  • Dr.Ms.Shabiya Thaseen Assistant Professor, Textile Science and Fashion Designing, Dept. of Post Graduate Studies and Research in Home Science, Justice Basheer Ahmed Sayeed College for Women.

Keywords:

Beauty ideal, Fashion trends, Peer influence

Abstract

Fashion plays a major role in our society.  Stand in any line waiting to check out and the covers of magazines exude fashion.  Designers have movie stars wearing what they decide the season should call for.  Every movie or television program has carefully chosen what look they want to portray. Without even realizing it, we come to expect flawlessness as much from models and celebrities as from ourselves.  Every ad may not be about fashion, but the clothes are a subliminal way of catching what audience they are geared to.  Fashion reaches every corner that you turn. This study analyses the extent to which fashion is used as a tool to stand out among peers at every walk of life.

References

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Additional Files

Published

15-03-2017

How to Cite

B.Savithra, & Dr.Ms.Shabiya Thaseen. (2017). USING FASHION AS A TOOL TO STAND OUT AMONG PEERS. International Education and Research Journal (IERJ), 3(3). Retrieved from http://ierj.in/journal/index.php/ierj/article/view/714