CONSUMER ATTITUDES TOWARDS DOMESTIC SOLAR POWER SYSTEMS

Ms. K. Vadivukkarasi, Dr. T. Naganandhini

Abstract


Solar power system is the most gladly available source of power And it devices are launched mostly with the purpose to create environmental wakefulness of host power consumption and the need to preserve power using solar power devices like Solar Photovoltaic systems and other devices – such as street lights, garden lights, corridor lights, bill boards, rooftop systems etc. Solar power is an modernization in the India but the current policy of moving the market with grants is not resulting in general adoptions of solar power were surveyed and the results show that overall, Although the ‘untimely majority’ demonstrate a positive examination of the environmental characteristics of solar power, its financial, economic and visual characteristics are limiting adoption. There is considerable possibility for direct energy saving as well as energy generation through the installation of solar water heating and other renewable energy technologies. The main drawback of solar products is price. Hence the study examines the awareness and usage of solar products among women graduates.

Keywords


Solar power, photovoltaic, modernization adoption

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References


Books/Journals Referred

• Dr. M. Venkatraman and U. Sheeba (2014)1 “ A Study on Customer’s Attitude towards solar energy Devices” International Research Journal of Business and Management – IRJBM ISSN 2322 – 083X, Volume No – V, May – 2014

• Ajzen, I & Fishbein, M (1980), ‘Understanding Attitudes and Predicting Social Behavior’. Englewood Cliffs, New Jersey: Prentice-Hall.

• Amitabha Ghosh (2008) ‘Green Marketing Strategies’ ICFAI University.

Filippin C, Flores Larsen S, Mercado V, winter energy behavior in multifamily block buildings in a temperate- cold climate in Argentina Renewable and Sustainable Energy.


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