TEACHING ITALIAN STYLE TO INTERNATIONAL INTERIOR DESIGNERS

Marta Maria Conconi, Alessandra Maria Pandolfi

Abstract


Can you teach Interior Designers how their creative process can benefit from being contaminated by the quality and excellence of the Italian Style attitude? The course “Where Interior Design meets Fashion. Italian Style” is meant to teach learners (students and professionals from all over the world) the distinguishing features of the charming and classy mood that defines one of the most famous stylishness examples in the world. At first glance, Fashion and Interior Design might not seem to have much in common. However, the boundaries blur when the two industries cooperate – and this is happening more and more. People that appreciate a cultured style, that goes beyond the typical fashion items, can also find fully structured lines and collections of home products from the main Fashion Brands. This is not a new experience, since Fashion and Interior Design have been mutually influencing each other for centuries. The basic idea is, then, that innovative teaching techniques, in this field, can help designers to learn and implement the main characters of a stylistic feel, and apply them into their professional layouts. The main approach is, then, teaching learners through a learning by doing/thinking/loving technique, in a proactive design exercise of role playing, in which they will be Interior Designers for a famous Italian Fashion Brand of their choice.

Keywords


Interior Design, Italian Style, Fashion Brands, Innovative teaching techniques, Learning by doing, Role playing.

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